Post these educational resources on your site and social media
These Simply Speaking digital marketing materials help educate families about the benefits of planning and funding their funerals in advance.
Generate interest with these ready-made digital resources
These digital marketing resources address important questions in ways we know consumers want information – via their electronic devices. This allows you to use these tools on your website, send links in an email, post them to your social media channels, or display them before a group presentation or on monitors in your location.
Help families understand the value of planning ahead
People plan ahead for vacations and weddings but may not even think about the benefits of preplanning and prefunding their funeral. This short video can spark some healthy conversations with the families in your community.
Meet Dave and learn about the value of preplanning a funeral and funding it in advance
Introduces readers to “Dave,” a normal guy who decides to plan and fund his funeral in advance. Families see the benefits Dave realizes by taking these steps.
Preplanning your funeral: Answers to common questions
Helps answer some of the most frequently asked questions families have about planning their funeral.
How to fund funeral planning
Explains the benefit of preneed life insurance over trust and traditional life insurance.
Importance of preplanning and prefunding
Simply Speaking: Funeral Planning Video — Importance of preplanning and prefunding A compassionate depiction of the preplanning and funding process, evoking an emotional response that will help move the viewer to action and give their families the ultimate gift…peace of mind.
Order marketing materials or contact Sales Support at preneedsales.support@gafg.com or (866) 449-3722.
Social Media
Social media can still be a little intimidating. What outlet should I use? What should I post? How often should I post? Here are some resources to help break the ice.
- What do your families find when they Google your funeral home? Or you? Help improve your Google presence
- Use this infographic to help compare the top social media outlets
- How to Create a Facebook Business Page in 8 Easy Steps
- Tips for a successful Facebook business page
- Photos and videos catch people’s attention - Photos are said to get over 50% more engagement than text-only posts, and videos do even better!
- Avoid posting obituaries on your Facebook page
- Use Facebook as a consumer education tool
- It’s okay to share really great testimonials – in fact, it’s encouraged
- Create events for your group presentations